Privacy Policy for MH&DL - Hyacinth wines

Introduction

MH&DL prioritizes your privacy and is committed to safeguarding your personal data with the highest level of security. This Privacy Policy outlines how we manage your data and explains your rights regarding its processing. We recommend reading it carefully. If you have any questions or feedback, please reach out to us at info [a] hyacinthwines.com 

Who is MH&DL?

MH&DL is a private limited company (besloten vennootschap), with its office located at Prinsengracht 417, 1016HM Amsterdam, and is registered in the Dutch Chamber of Commerce under 80017169. MH&DL is the data controller and responsible for processing your personal data. 

How does MH&DL use your personal data?

Below is a list of purposes for processing your data, detailing the type of data used, the legal basis, and how long the data is retained. The purposes are categorized for clarity. 

Services, Customer Management, and Financial Administration

  • Purpose: Financial administration, invoicing, order management, complaint handling, and service provision
  • Data: Company name, billing address, bank details, order and payment information, complaint content
  • Legal Basis: Legal obligation or necessary for contract performance
  • Retention: As long as needed for these purposes

Customer Relationship Management (CRM)

  • Purpose: Managing customer data and interactions
  • Data: Name, email, location, order history, social media account, phone, profile photo
  • Legal Basis: Legitimate interest for commercial purposes
  • Retention: As long as necessary for this purpose

Job Applications

  • Purpose: Recruitment
  • Data: Name, email, location, and relevant job information
  • Legal Basis: Legitimate interest
  • Retention: As long as necessary for this purpose

Marketing

  • Purpose: Direct marketing, affiliate marketing, newsletters, social media, retargeting, behavioral targeting
  • Data: Name, home address, email, phone number, online behavior, product interest, social media accounts
  • Legal Basis: Legitimate interest in commercial activities
  • Retention: As long as needed for these purposes

Website and Analytics

  • Purpose: Website analytics, account management, review submissions, chat features
  • Data: Online behavior, location, name, email, messages
  • Legal Basis: Legitimate interest or contract performance
  • Retention: As long as necessary for these purposes

Security and Fraud Prevention

  • Purpose: ID verification, data security
  • Data: Electronic identification, phone, name, address
  • Legal Basis: Legitimate interest
  • Retention: As long as necessary for these purposes

How is your personal data collected?

MH&DL collects your data when you provide it to us. 

Your Rights

Under the European General Data Protection Regulation (GDPR), you have several rights regarding your personal data:

  • Access: You may request to view the personal data we hold about you.
  • Modification: If the data is incorrect or outdated, you can request changes.
  • Restriction: You can ask MH&DL to limit the processing of your data in certain circumstances.
  • Objection: You have the right to object to data processing based on legitimate interests.
  • Data Portability: You can request a copy of your data in a structured, digital format.
  • Withdraw Consent: You can withdraw consent for data processing at any time if it was initially based on your explicit consent.

To exercise these rights, contact MH&DL at info [a] hyacinthwines.com. We will respond within one month of receiving your request.

Sharing Your Data

Your data may be shared with:

  • Data processors and external consultants
  • Third parties, if required by law

Cookies and Their Use

Cookies are small data files sent to your browser and stored on your device when visiting our website. They do not damage your device or stored files. MH&DL may also use similar technologies, like device fingerprinting. 

Changes to the Privacy Policy

This Privacy Policy is subject to change. We encourage you to review it regularly. 

Questions or Complaints

For inquiries or complaints about our use of your data, contact us at info [a] hyacinthwines.com. You can also reach out to the Dutch Data Protection Authority (Autoriteit Persoonsgegevens) if needed.